October 2, 2025

Healsha
Founder & Content Creator

Captions aren't optional anymore. They're essential for making your screen recordings accessible, engaging, and discoverable.
Yet most creators skip captions because they think it's too much work. The truth? Adding captions is easier than ever, especially with modern AI tools that do most of the work automatically.
Here's everything you need to know about adding captions to your screen recordings, from the easiest automatic methods to fine-tuning for perfection.
Why Captions Matter More Than You Think
Before diving into the how, let's talk about why captions deserve your attention.
Accessibility Is the Law (and the Right Thing)
Deaf and hard-of-hearing viewers deserve equal access to your content. In many contexts, captions aren't just nice to have, they're legally required.
Beyond legal compliance, it's simply the right thing to do. Your content should be accessible to everyone, period.
Most Videos Are Watched Without Sound
Studies consistently show that 80-85% of social media videos are watched without sound. People browse on the train, in waiting rooms, or at work with sound off.
Without captions, your entire message is lost to the majority of viewers.
Captions Boost Engagement Dramatically
Videos with captions get:
- 40% more views on average
- 80% longer watch time
- Higher completion rates
- More shares and engagement
Captions aren't just accommodation. They're an engagement tool that benefits everyone.
SEO and Discoverability
Search engines can't watch your video, but they can read captions. Platforms like YouTube index caption text, making your content more discoverable.
Captions essentially give your video searchable text content, improving SEO significantly.
Non-Native Speakers Benefit
Even viewers who speak your language might not catch every word. Accents, fast speech, or technical terms all benefit from visible text.
For international audiences, captions can mean the difference between understanding and giving up.
The Easiest Way: Automatic AI Captions
Let's start with the simplest, fastest method that works for most screen recordings.
Using VibrantSnap's Automatic Captions
VibrantSnap adds captions automatically as you record or upload your video. Here's how:
1. Record or upload your video to VibrantSnap.
2. The AI automatically transcribes your audio and generates captions. This happens in the background while you work on other edits.
3. Review the captions in the editor. The AI is accurate but sometimes needs corrections on names, technical terms, or unusual words.
4. Edit if needed. Click any caption line to fix errors. Change timing by dragging the caption bar in the timeline.
5. Style your captions. Choose font, size, color, and position. VibrantSnap offers preset caption styles or custom design.
6. Export. Captions can be burned into the video or exported as a separate .SRT file.
The entire process takes about 5 minutes for a 10-minute video, with most of that being review time.
The advantage: AI handles transcription automatically, removing the tedious work. You just review and refine.
YouTube's Automatic Captions
If you're uploading to YouTube, their automatic captions work decently.
How it works:
- Upload your video to YouTube
- YouTube automatically generates captions (takes a few minutes)
- View and edit captions in YouTube Studio
- Published captions appear automatically when viewers turn them on
The catch: YouTube's AI isn't as accurate as dedicated tools. Expect more errors, especially with technical terms, names, or accents.
You'll need to edit more, which is tedious in YouTube's interface.
When to use it: For casual content where perfect accuracy isn't critical, or as a starting point that you'll refine.
Other Automatic Caption Tools
Descript automatically transcribes and lets you edit captions by editing text, like editing a document.
Rev offers both AI and human transcription. AI is fast and cheap, human is slower but more accurate.
Otter.ai excels at transcription and can generate captions from the transcript.
All of these use AI to generate captions automatically, then give you tools to refine the results.
Manual Captioning (When You Need Control)
Sometimes you want or need complete control over captioning. Here's how to do it manually.
Using Video Editing Software
Most video editors let you add captions manually. The process is similar across tools:
In DaVinci Resolve (Free):
- Import your video
- Add a Text element for each caption
- Type the caption text
- Position and time it to match the audio
- Style the text (font, color, size)
- Repeat for every caption throughout the video
In Adobe Premiere Pro:
- Open the Captions panel
- Create a new caption track
- Type captions and set timing
- Style captions globally
- Export with burned-in captions or as SRT file
In Final Cut Pro:
- Add titles for each caption
- Type and position text
- Adjust timing in timeline
- Apply consistent styling
The reality: Manual captioning is incredibly tedious. For a 10-minute video, expect 2-3 hours of work typing and timing every caption.
Only do this if you absolutely need perfect control or are working with languages AI doesn't support well.
Creating SRT Files Manually
SRT (SubRip) files are text files with caption data that can be used with any video.
The format looks like this:
1
00:00:01,000 --> 00:00:04,000
This is the first caption.
2
00:00:04,500 --> 00:00:07,200
This is the second caption.
You can create these in any text editor, but timing each caption manually is painful.
When this makes sense: When you need captions in a specific format for a platform or system, or when translating to languages AI doesn't handle well.
Editing and Refining Automatic Captions
AI-generated captions are never perfect. Here's how to refine them efficiently.
Common Issues to Watch For
Technical terms and jargon often get transcribed incorrectly. "VibrantSnap" might become "Vibrant Snap" or something even more creative.
Names and brands are frequently wrong. Review all proper nouns carefully.
Homophones confuse AI. "There," "their," and "they're" might all be transcribed as "there."
Punctuation can be wonky. AI might not catch natural sentence breaks or add commas in weird places.
Timing might need adjustment. Captions appearing too early or late disrupts the viewing experience.
Efficient Review Process
Don't try to perfect every word. Focus on what matters:
1. Watch through once noting obvious errors without stopping to fix them yet.
2. Fix glaring mistakes that change meaning (names, terms, completely wrong words).
3. Improve timing if captions appear noticeably too early or too late.
4. Check punctuation for readability, but don't obsess over perfect grammar.
5. Verify final version by watching the video with captions on.
This takes 10-15 minutes for a 10-minute video instead of hours of perfectionism.
Tools for Faster Editing
Descript lets you edit captions by editing the transcript like a document. Fix a word in the transcript and the caption updates automatically. This is much faster than timeline-based editing.
VibrantSnap provides inline caption editing where you click a caption and type corrections immediately.
YouTube Studio has a caption editor but it's clunky and slow for extensive edits.
Choose tools with efficient editing interfaces if you'll be refining captions regularly.
Caption Styling and Best Practices
How captions appear matters as much as what they say.
Readability Essentials
Font choice: Sans-serif fonts (Arial, Helvetica, Roboto) are more readable than serif fonts at small sizes.
Size: Large enough to read comfortably on mobile devices. Test on a phone screen.
Contrast: White text with black outline or background provides maximum readability on any video background.
Position: Bottom center is standard, but top or side works if bottom contains important visual information.
Line length: Keep caption lines under 40 characters if possible. Long lines are harder to read quickly.
Timing and Rhythm
Captions should appear just before speech starts. This lets viewers read along smoothly rather than playing catch-up.
Duration matters. General rule: people read at about 200 words per minute. Captions should stay visible long enough to read comfortably but not so long they feel slow.
Break at natural points. Don't split captions mid-phrase if possible. "Let's talk about / the new feature" is awkward. "Let's talk about / the new feature" (split at comma) flows better.
Use line breaks wisely. Two-line captions are fine, three lines can feel cluttered. Adjust pacing if you consistently need three-line captions.
Style Consistency
Use the same style throughout your video. Randomly changing fonts or colors is distracting.
Match your brand if relevant. Use brand colors or fonts that complement your visual identity.
Consider your platform. Bold, high-contrast captions work well for social media. Subtle captions might be better for professional presentations.
Platform-Specific Caption Tips
Different platforms have different requirements and best practices.
YouTube
Automatic captions are default. Viewers can turn them on without you doing anything, though accuracy varies.
Upload custom captions via YouTube Studio for better accuracy. You can upload SRT files or edit in their interface.
Captions help SEO. YouTube indexes caption text, so accurate captions improve discoverability.
Multiple languages. You can upload captions in different languages, making your content globally accessible.
Social Media (Instagram, TikTok, Facebook)
Captions must be burned in. These platforms don't support toggle captions like YouTube, so text must be part of the video.
Make them prominent. Social media is noisy. Bold, high-contrast captions grab attention.
Keep them short. Fast-paced content needs concise caption text that's quick to read.
Position carefully. Avoid the top and bottom where UI elements might cover them. Center-middle often works best.
Professional styling. Subtle, readable captions without flashy effects.
Burned-in captions recommended. While LinkedIn supports toggle captions, most viewers watch inline in the feed where toggle isn't obvious.
Accuracy matters. Business audiences judge content quality by production details like caption accuracy.
Email and Presentations
Burned-in captions always. Embedded videos in emails or presentations need captions baked into the video.
Clear and conservative styling. Nothing too flashy that distracts from professional communication.
Advanced Caption Techniques
Once you've mastered basics, these advanced techniques can elevate your captions.
Multiple Speakers
Identify speakers when multiple people talk. You can use color-coding or speaker labels:
John: Let's start with the overview.
Sarah: Great, I'll pull up the dashboard.
This clarity helps viewers follow conversations.
Emphasis and Formatting
Bold key words to draw attention to important points.
Italics for quotes or thoughts.
ALL CAPS sparingly for emphasis or excitement.
Don't overdo formatting or it becomes distracting.
Sound Effects and Music
[music playing] or [upbeat music] describes audio for deaf viewers.
[keyboard clicking] or [notification sound] adds context about non-speech audio.
This helps everyone understand the full audio landscape.
Multi-Language Captions
If you serve international audiences, provide captions in multiple languages.
Option 1: Multiple versions - Create separate video files with different language captions burned in.
Option 2: Toggle captions - Platforms like YouTube let viewers choose their language.
Option 3: Side-by-side - Some creators show two languages simultaneously, though this can feel cluttered.
Translation services like DeepL or professional translators can handle caption translation once you have accurate English captions.
Caption Workflow That Actually Works
Here's a realistic process for regular caption creation:
For Quick Content
- Record in VibrantSnap or similar tool with automatic captions
- Quick review to fix obvious errors (2-3 minutes)
- Export with captions burned in
- Publish
Total time: 5 minutes for a 5-minute video.
For Important Content
- Record and generate automatic captions
- Thorough review fixing all errors (10-15 minutes)
- Adjust timing and styling for perfect presentation
- Test on mobile device to verify readability
- Export with captions
- Publish
Total time: 20-30 minutes for a 10-minute video.
For Professional/Commercial Content
- Record with professional audio quality
- Generate AI captions as starting point
- Detailed editing and refinement
- Add speaker labels, sound effects, formatting
- Professional review by second person
- Test on all target platforms and devices
- Export in multiple formats as needed
Total time: 1-2 hours for polished professional output.
Scale your effort to what the content deserves.
Common Captioning Mistakes
Avoid these pitfalls that hurt more than they help.
Mistake 1: Auto-Captions Without Review
Publishing AI-generated captions without checking them is lazy and unprofessional. Errors undermine your credibility.
Always review, even if you don't aim for perfection.
Mistake 2: Captions Too Fast or Slow
Captions that disappear before you finish reading them are frustrating. Captions that linger forever feel sluggish.
Test your timing by watching as a viewer would.
Mistake 3: Poor Contrast or Tiny Text
If people can't read your captions easily, they might as well not exist.
Always test on mobile and use high-contrast styling.
Mistake 4: Inconsistent Styling
Changing fonts, sizes, or positions throughout a video looks amateurish.
Establish your caption style and stick to it.
Mistake 5: Blocking Important Visuals
Don't place captions over critical UI elements, faces, or key information.
Position thoughtfully based on your video content.
Making Captions Part of Your Workflow
The best captions are the ones you actually create. Build captioning into your regular process instead of treating it as extra work.
Use tools with automatic captions. VibrantSnap, Descript, and others remove the manual transcription burden.
Budget time for review. Build 10-15 minutes into your video production timeline for caption refinement.
Create caption templates. If you make similar videos regularly, save caption styling as a template you can reuse.
Batch caption work. If you're creating multiple videos, generate all captions first, then review all at once. This is more efficient than switching between recording and captioning.
Prioritize based on audience. Public-facing content gets thorough caption review. Internal team videos might get quick automatic captions without extensive editing.
Start Captioning Today
Don't let perfect be the enemy of good. Automatic AI captions that are 95% accurate are infinitely better than no captions at all.
Record your next screen recording in a tool with automatic captions. Let the AI do the heavy lifting. Spend 10 minutes reviewing for obvious errors. Publish.
You've just made your content more accessible, engaging, and discoverable with minimal effort.
That's the power of modern caption tools. They remove the friction that used to make captioning too much work. Now it's just part of creating good content.
Your audience will thank you. Search engines will reward you. And you'll wonder why you didn't start sooner.